If your goal is to write viral content, then this article is not for you. Neither is Christian blogging, apparently. Your aim in writing should be in line with Jesus Christ’s instruction to all believers.
We are not called to create personal empires, but reach the world with a life transforming gospel.
When God calls us to the nations, he expects us to reach the nations. The response the nations give is up to them. This means our articles only reach the nations if people visit and read them.
The usefulness of your Christian blog depends on how easy it is to discover the articles you write.
An article with zero views has not carried out that goal. No matter how much you try to defend yourself. Christ called us to go into the worlds, but on the blogosphere ‘go’ means being discoverable on the search engines.
Do people in distress, pain, suffering, and confusion find you on Google, Bing or Yahoo?
If not, this article wants to assist you live up to your vocation.
“I do not write for fame, but to tame authentic spirituality,” some Christian bloggers boast, albeit piously. But, here is the deal, if your writing attracts no flame, then it is lame. I used to have 200+ lame posts. I deleted them.
The first sermon to be preached by someone other than Jesus went viral. Thousands of people gave their lives to Christ, after Peter gave an emotionally charged and gospel-centered talk. When Paul jumped on board, the gospel went officially viral.
Things have changed, and Christians are blaming apostasy and wickedness in nations. This makes me wonder, if a Kardashian butt crushed the internet, why can’t a God glorifying article do the same? Cats do it all the time.
No, very few people read Christian articles, you say. Wrong. I checked a handful Christian keywords like Bible, Christianity, Christian Dating and Church on WordTracker. People search online nearly half a million times for these keywords per day.
Every week, they are more than one million people interested with what you are writing.Then they are other less prominent bloggers soaring. They receive over 200 new subscribers per month and have an average of 1,000 page views per day. I am not there yet.
They have been blogging for more than a year, but they have less than 200,000 page views. In a good month, they get between 50 and 100 new subscribers and their average daily views are less than 500.
Most of the time, stuck bloggers have no idea they are stuck. They have a 1,001 reasons their blog is doing fine and they have 101 scriptures to back up their argument. The truth is they are plain lazy and too blinded to admit their blog suck.
A good example of a stuck blogger is me. To an average blogger, my stats are impressive, but any serious blogger knows they are not quite there yet.